As QR Codes have cemented their position in marketing and communication, marketers like you and I want to place them on almost everything – be it digital or physical collateral.
However, one of the limitations of placing it on websites, videos, or campaign pages is – “how will users scan the QR Codes on the same mobile device they are browsing on?”
That’s not a limitation anymore!
This scenario is not just restricted to QR Codes on websites – you might have a QR Code at a restaurant, subway, or airport and want users to click a picture and use it later.
This is a great way to push for re-orders, avail a coupon for the following order, or redirect users to your online shop. Furthermore, you can even have a QR Code on an outdoor advertising billboard that allows prospective customers to scan on the go and connect with your brand seamlessly from anywhere!
So, how exactly does this happen? Read on to find out!
Table of contents
- How to scan a QR Code from a photo
- How to scan a QR Code from an image on iPhone
- How to scan a QR Code from a picture on Android
- Frequently asked questions
How to scan a QR Code from a photo: an easy guide
Getting users to leverage QR Codes on a mobile device is a simple 2-step process:
- Prompt users to take a screenshot of the website, signage, or the marketing collateral that the QR Code is on
- Scan the QR Code from the picture in the smartphone gallery (or Google Photos)
Both iOS and Android now have an easy way to read QR Codes from an image in the gallery. Given that you have an Android operating version 8 and above, and an iOS version 11 and above, your native camera acts as the QR Code scanner.
But if you have operating versions below 8 on Android and 11 on iOS, you require a third-party QR Code scanner app to read the QR Code. Check out our list on the 7 best QR Code scanner apps for your smartphone.
How to scan a QR Code from an image on iPhone?
Apple has made several advancements in the last couple of years to incorporate the growing need for QR Codes – live text and visual look-up that scans QR Codes in photos, in one significant one.
Here’s how to do it –
- Open the picture/screenshot on your phone gallery.
- Click the live text detection on the bottom right corner
- Click the QR Code and follow the prompt against it
If you have an iPad, or Mac, you can follow our guide on how to read QR Code on iOS.
How to scan QR Code from a picture on Android?
With Google’s image-recognition technology, scanning QR Codes from a photo is super simple. This capability is baked into Google Assistant, Google Photos, or the Google app.
Here’s how to do it in 2 ways–
With Google Lens
- Launch the Google Lens application
- Choose the image from the gallery
- A popup link will appear once the app detects the QR Code
- Click the link to be redirected to the website or content
On phone gallery
- Open the picture on your phone gallery
- On the top right corner, tap the Google Lens icon
- A link will appear once it detects the QR Code
Using Bixby vision
- Open the Gallery app after taking a snapshot of your QR Code.
- Open the QR Code image
- Press and hold the Bixby Vision icon
Make sure Lens is selected before letting Bixby Vision scan the QR Code. Post scanning, a clickable pop-up page leads you to the destination content. If you took a quick photo and now can’t scan the QR code, try to sharpen image online to fix the blur.
Frequently asked questions
1. Do I need a third-party QR scanner app to scan a QR Code from the gallery?
The short answer is NO. Most of the latest Android and iOS support scanning the QR Code using Google Lens or the Live text option.
2. How to scan a QR Code from a screenshot?
You can easily scan a QR Code from a screenshot if you’re on iOS or Android. For iOS, open the picture in your gallery, tap live detection, and a popup will appear on the QR Code. For Android, open your gallery or Google Lens, choose the image with the QR Code, and a pop-up containing the link will appear once the app detects the QR Code.
3. Can I read a QR Code from an image?
Yes, you can read a QR Code from an image. Both iOS and Android devices allow you to scan a QR Code from an image in your gallery without any third-party application.
4. How to open QR Code from picture?
You can open QR Code from a picture in your gallery by using Google Lens on Android or live text detection or live text detection on iOS. Once it is scanned, a pop-up link will appear, directing you to the destination content.
If you are looking to create a QR Code for your next QR Code campaign, head to our free QR Code generator now!
Monika Adarsh is the Director of Inbound Marketing at Uniqode where her primary job is to help users find answers to anything related to QR Codes. She works closely with customers to understand QR Code usage trends and build a framework for successful QR Code campaigns. She enjoys documenting her learnings about the QR Code market as posts and playbooks. She also anchors a podcast to uncover ways of using QR Codes in DTC/CPG brands. In her free time, she loves gardening and decorating spaces.